Binah
One Ads Manager for eleven platforms.
Campaigns, ad sets and ads in a single table — budgets, bids and status written back to each network without tab-hopping.
Product
A workspace for people who run paid media.
Binah is software, not an agency and not an ad network. Customers are performance marketers, in-house growth teams and media agencies who already buy ads on Google, Meta, TikTok and other platforms. They pay Binah a subscription to operate those accounts from one Ads Manager instead of eleven native UIs.
The value exchange is straightforward: the advertiser authorizes Binah to read and, where they allow writes, update their own campaigns. Binah stores structure and daily metrics, shows them in a single currency, and sends budget, bid and status changes back through each platform API with an audit log. We do not buy, resell or traffic ad inventory, and we do not run campaigns on accounts we do not have permission to access.
Report once
Campaigns, ad groups and ads from every connected account in one table, with spend, clicks, conversions and ROAS compared on the same definitions.
Act without tab-hopping
Pause or enable delivery, change daily budgets and edit bids from Binah. Each write is scoped to the user’s authorized accounts.
Keep an audit trail
Every outbound change is logged before it hits the network, so agencies can see who changed what, on which account, and when.
The workspace
Overview and Ads Manager, in one product.
Cross-platform totals on the Overview, then campaign, ad set and ad rows you can plot, filter and pause without leaving Binah.
Google Ads API
How Binah uses the Google Ads API.
Google Ads is a first-class platform in Binah, alongside Meta, TikTok and the rest of the worksheet. A user signs in to Binah, connects Google with OAuth, picks which customer accounts to sync, and then works those campaigns, ad groups and ads next to every other network they run.
We use the API only as an authorized agent of that advertiser: listing accessible customers, reading campaign / ad group / ad structure and daily performance, and mutating status, shared campaign budgets and ad group bids when the user takes an action in Binah. Tokens stay encrypted; we do not use Google Ads data to build unrelated products or to advertise on the user’s behalf without their click.
- OAuth with the adwords scope, plus a Google Ads developer token, so the user grants access to their own manager or client accounts.
- GoogleAdsService search streams (GAQL) to sync campaigns, ad groups, ads and segmented daily metrics such as impressions, clicks, cost, conversions and conversion value.
- Mutate calls on campaigns, ad groups, ad group ads and campaign budgets so pause / enable, budget and bid edits made in Binah land in Google Ads.
- MCC (manager) login-customer-id support so agencies can operate client accounts they already manage in Google Ads.
Every network. One worksheet.
Metrics normalised across accounts so cross-platform spend, CTR and ROAS actually compare.
- MeMeta Ads
- GoGoogle Ads
- TkTikTok Ads
- SnSnapchat Ads
- RdReddit Ads
- ObOutbrain
- TbTaboola
- MsMicrosoft Ads
- PiPinterest Ads
- AmAmazon Ads
- AlAppLovin
Built for operators, not screenshots.
01
Connect once
OAuth or API keys per platform. Credentials encrypted at rest; multi-tenant from day one.
02
Sync on a schedule
Structure and daily metrics land in one warehouse-shaped table — not eleven live API proxies.
03
Write where it counts
Budget, bid and status changes go through one path with an audit log before they hit the network.
Ready when your accounts are.
Seven days unlimited, then $9 per ad account per month. Sign in on the app subdomain.